Category: Marketing
-
Show Your Work!
Don’t be a hoarder.
-
What is marketing strategy
MARKETING is what you do to introduce readers to you and your work. Marketing — just like writing — is about sharing and communicating with readers so that they get to know you, like you, and then, eventually, trust you. Marketing is a process that looks like this: STRATEGY is how you get from where…
-
I get it: Marketing sucks, right?
Marketing steals time from your creative work. Marketing is boring. Marketing is doing the same things as everyone else, in the same places,* hoping strangers will notice you. Marketing is the price you have to pay if you want readers for your work. Right? I don’t think so. There is a better way to build…